A diagnostic-first review of your website, landing page, and Google Ads setup. Find out why you're attracting wrong-fit enquiries before spending another pound on clicks.
Most roofing companies pour money into Google Ads without knowing whether their landing page, offer, or targeting is attracting the wrong kind of enquiry. Wrong job types. Wrong service areas. Price shoppers who will never convert. The ads work, they just bring the wrong people.
LeadLensOS starts with a structured review of your page, your offer, and your ad setup. No upsell, no retainer pitch. If the setup is fine, you'll know. If there are clear issues causing junk leads, you'll see exactly what they are and what to fix, in plain English.
Does your landing page match the jobs you actually want? Is the offer broad enough to attract wrong-fit enquiries? We check the fundamentals first.
Are conversions being counted correctly? If your data is wrong, every optimization decision after it is wrong too. We verify before touching anything.
Which search queries are burning budget? Where are the mismatches between what people search and what you actually do? We surface the leaks.
Every review covers these fundamentals before anything else.
Does the page clearly speak to the customer and job type you want? Vague pages attract vague leads.
Is the offer narrow enough to filter out wrong-fit enquiries, or is it a catch-all that attracts everyone?
Are there friction points or missing qualification steps that let poor-fit leads through?
Is the targeting bringing in leads from areas you actually cover, or wasting budget on geography?
Are leads being counted correctly? Bad data means every decision after it is built on sand.
If the page review warrants it, we go deeper into the ad account to find where budget leaks live.
The cheapest lead you'll ever get is the junk lead you stop paying for.
LeadLensOS exists because roofers deserve to know what's broken before they're sold more spend. Tracking first, opinions later.